Welcome to ‘Better Bits,’ where we serve up bite-sized brilliance to fuel your journey of self-improvement and business building. In each quick read, we deliver three actionable insights crafted to help you enhance both your personal and professional pursuits. It’s not just about building better...

it’s about being better, one ‘Better Bit’ at a time.

SEO Still Matters... lead gen marketing Feb 21, 2024

Sometimes we get so deep in the latest and greatest we forget the basics.

Today I wanted to offer a reminder.

Explore with me.

I want to dive into this topic that holds immense potential for anyone navigating the digital landscape. Whether you're a business owner, content creator, or just someone...

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Be Event Centric lead gen marketing Feb 14, 2024

Be Event Centric.

I know…what does that mean Ray?

Let me backup…

Direct questions:

  • Want a better network? 
  • Would you like to be in rooms with your mentors? 
  • Ever wonder why the wealthy are always having parties?

Host an event…regularly.

Even if you are an...

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Solve. Don't Sell. lead gen sales Dec 20, 2023

Read Time: 5 Minutes


Many are scared of that small, five letter word.

Some of us are:

  • Afraid to sell.
  • Fear asking for the sale.
  • Annoyed when we are being sold to.
  • Working through our own money issues.
  • And the list goes on…

Let’s go deeper.

What if you didn’t actually...

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Myths Of Lead Gen In Real Estate lead gen marketing Nov 27, 2023

Read Time: 5 Minutes

Today we are going to give into some myths, problems, challenges, frustrations, tips, and how-to's related to lead generation in the real estate industry. Let’s get straight into it!


Myth: Social media isn't effective for real estate lead generation.

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Master The Follow Up Process follow up lead gen Nov 07, 2023

Read Time: 5 Minutes

I’m not a fan of the phrase “follow up”. or “check in”. As soon as I see those words on a text, dm or email I “check out”.

I don’t want or need to be babysat. I assume others may feel the same. 

So, I focus on adding value,...

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The Three C's Of Communication communication lead gen Nov 02, 2023

Read Time: 4 Minutes

Today we dive deep into the Three C's of Communication: Conversation, Connection, and Conversion. These principles are your secret sauce for achieving business success without resorting to hard-selling tactics.

Conversation: The Art of Connection

Conversation is not just...

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